Summary: Naked Conversations : Review And Analysis Of Scoble And Israel's Book


français | 09-09-2016 | 44 pages

9782511048498

Livre


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Brève description / annotation

The must-read summary of Robert Scoble and Shel Israel's book: "Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers". This complete summary of the ideas from Robert Scoble and Shel Israel's book "Naked Conversations" shows how blogs changed from being quirky entities for exhibitionists to crossing over into the broader business community. "Blogging" is becoming an extremely effective form of two-way communication between companies and their customers. In their book, the authors explain how blogs make customers feel that they are getting inside information about what's happening inside the corporation. This summary demonstrates how running a blog can prompt conversation between you and your customer and how you can reach out to new customers. Added-value of this summary: - Save time - Understand key concepts - Expand your knowledge To learn more, read "Naked Conversations" and discover how you can use blogging as a powerful communications tool between you and your customers.

Détails

EAN :9782511048498
Auteur(trice): 
Editeur :Business Book Summaries
Date de publication :  09-09-2016
Format :Livre
Langue :français
Hauteur :180 mm
Largeur :120 mm
Epaisseur :3 mm
Poids :55 gr
Stock :en stock chez le fournisseur
Nombre de pages :44